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POSTS BY Malgorzata Kozak
16 July 2024
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Ensuring the Mission of Public Service Broadcasters

Public Service Broadcasters (PSBs) are publicly organised and funded broadcasters, organised by each of the EU’s Member State with a great degree of discretion and under a unique legal framework. Politicised interventions and the decline of PSBs’ independence threaten their ability to adequately perform their role and offer citizens a high-quality public service which meets the public’s democratic and cultural needs. The politicisation of PSBs by national authorities, coupled with the increasing concerns about media freedom, shows that some type of regulatory intervention is necessary. Continue reading >>
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16 July 2024
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Digital News Aggregators, Media Plurality and the Right to Information

The advent of the digital economy has brought many challenges to traditional business models, leading to new issues that go beyond pure market problems. This is also true for the news media industry since the emergence and rapid expansion of digital platforms like Google and Facebook. While the latter, in contrast to press publishers, do not produce any news content themselves, they have become digital news aggregators and first contact points for readers of online news. In this post, we reflect on the existing approaches towards addressing the bargaining imbalance between press publishers and digital news aggregators. We argue that the most adequate measure in addressing this imbalance would be a regulatory instrument such as a bargaining code. Continue reading >>
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15 July 2024
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‘Democracies Die in Silence’

What is ‘media’ in a digitalized society where boundaries between news, commercial and social content are increasingly blurred? What do we really mean by ‘media pluralism’? These are all key questions liberal democracies in Europe and beyond need answers to, given both political challenges and the rise of market power and Big Tech companies whose actions affect media markets. While the law will not solve all of the problems associated with these developments, it can help in imposing limits on the way in which political and market power is used. This necessitates a sustained and informed debate as to what the existing legal framework offers and what additional legal responses are necessary. Continue reading >>
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31 October 2023

Regulating Political Advertising

The issue of financing political campaigns has been a topic of discussion for a while, especially against the background of the ongoing deliberations within the EU surrounding the adoption of the draft Political Advertisement Act (PAA). The recently concluded Polish parliamentary campaign and the assistance offered by State Owned Companies, along with the weak level of oversight on these actions, have highlighted certain shortcomings in the proposed framework that remain unaddressed in the current EU draft legislation. In particular, I argue that the PAA does not adequately regulate the methods and extent of financing for political campaigns such as microtargeting and mistakenly assumes the independence of regulatory bodies tasked with enforcing its requirements. An independent institutional system warranted by the European Commission to enforce the proposed rules is pivotal for PAA to achieve its goals. Continue reading >>
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